DON’T LET STEREOTYPES
WARP YOUR JUDGMENTS
Robert L. Heilbroner
The economist Robert L. Heilbroner was educated at Harvard and at the New School
for Social Research, where he has been the Norman Thomas Professor of
Economics since 1972. He has written The Future as History (1960), A
Primer of Government Spending: Between Capitalism and Socialism (1970), and
An Inquiry into the Human Prospect (1974). “Don’t Let Stereotypes Warp
Your Judgments” first appeared in Reader’s Digest, and it is a
particularly timely essay for people who are seeking understanding and respect
for all in a culturally diverse, pluralistic society. As you
read this essay, pay specific attention to its unity—the relationships of the
paragraphs to the thesis.
Is a girl called Gloria apt to be better looking than one called Bertha? Are
criminals more likely to be dark than blond? Can you tell a good deal about
someone’s personality from hearing his voice briefly over the phone? Can a
person’s nationality be pretty accurately guessed from his photograph? Does
the fact that someone wears glasses imply that he is intelligent?
The answer to all these questions is obviously, “No.”
Yet, from all the evidence at hand, most of us believe these things. Ask any
college boy if he’d rather take his chances with a Gloria or a Bertha, or ask a
college girl if she’d rather blind date a Richard or a Cuthbert. In fact, you
don’t have to ask: college students in questionnaires have revealed that names
conjure up the same images in their minds as they do in yours— and for as
little reason.
Look into the favorite suspects of persons who report “suspicious characters”
and you will find a large percentage of them to be “swarthy” or “dark and
foreign-looking”—despite the testimony of criminologists that criminals do not
tend to be dark, foreign or “wild-eyed.” Delve into the main asset of a
telephone stock swindler and you will find it to be a marvelously
confidence-inspiring telephone “personality.” And whereas we all think we know
what an Italian or a Swede looks like, it is the sad fact that when a group of
Nebraska students sought to match faces and nationalities of 15 European
countries, they were scored wrong in 93 percent of their identifications.
Finally, for all the fact that horn-rimmed glasses have now become the standard
television sign of an “intellectual,” optometrists
know that the main thing that distinguishes people with glasses is just bad
eyes.
Stereotypes are a kind of gossip about the world, a gossip that makes us
prejudge people before we ever lay eyes on them. Hence it is not surprising
that stereotypes have something to do with the dark world of prejudice. Explore
most prejudices (note that the word means prejudgment) and you will find a
cruel stereotype at the core of each one.
For it is the extraordinary fact that once we have typecast the world, we tend
to see people in terms of our standardized pictures. In another demonstration
of the power of stereotypes to affect our vision, a number of Columbia and
Barnard students were shown 30 photographs of pretty but unidentified girls,
and asked to rate each in terms of “general liking,” “intelligence,” “beauty”
and so on. Two months later, the same group were shown
the same photographs, this time with fictitious Irish, Italian, Jewish and
“American” names attached to the pictures. Right away the ratings changed.
Faces which were now seen as representing a national group went down in looks
and still farther down in likability, while the “American” girls suddenly
looked decidedly prettier and nicer.
Why is it that we stereotype the world in such irrational and harmful fashion?
In part, we begin to typecast people in our childhood years. Early in life, as
every parent whose child has watched a TV Western knows, we learn to spot the
Good Guys from the Bad Guys. Some years ago, a social psychologist showed very
clearly how powerful these stereotypes of childhood vision are. He secretly
asked the most popular youngsters in an elementary school to make errors in
their morning gym exercises. Afterwards, he asked the class if anyone had
noticed any mistakes during gym period. Oh, yes, said the children. But it was
the unpopular members of the class--the “bad guys”--they remembered as
being out of step.
We not only grow up with standardized pictures forming inside of us, but as
grown-ups we are constantly having them thrust upon us. Some of them, like the
half-joking, half-serious stereotypes of mothers-in-law, or country yokels, or
psychiatrists, are dinned into us by the stock jokes we hear and repeat. In
fact, without such stereotypes, there would be a lot fewer jokes. Still other
stereotypes are perpetuated by the advertisements we read, the movies we see,
the books we read.
And finally, we tend to stereotype because it helps us make sense out of a
highly confusing world, a world which William James once described as “one great, blooming, buzzing confusion.” It is a curious
fact that if we don92t know what we92re looking at, we are often quite
literally unable to see what we’re looking at. People who recover their
sight after a lifetime of blindness actually cannot at first tell a triangle
from a square. A visitor to a factory sees only noisy chaos where the
superintendent sees a perfectly synchronized flow of work. As Walter Lippmann
has said, “For the most part we do not first see, and then define; we define
first, and then we see.”
Stereotypes are one way in which we “define” the world in order to see it. They
classify the infinite variety of human beings into a convenient handful of
“types” towards whom we learn to act in stereotyped fashion. Life would be a
wearing process if we had to start from scratch with each and every human
contact. Stereotypes economize on our mental effort by covering up the
blooming, buzzing confusion with big recognizable cut-outs. They save us the
“trouble” of finding out what the world is like--they give it its accustomed
look.
Thus the trouble is that stereotypes make us mentally lazy. As S. I. Hayakawa,
the authority on semantics, has written: “The danger of stereotypes lies not in
their existence, but in the fact that they become for all people some of the
time, and for some people all the time, substitutes for observation.”
Worse yet, stereotypes get in the way of our judgment, even when we do observe
the world. Someone who has formed rigid preconceptions of all Latins as “excitable,” or all teenagers as “wild” doesn’t
alter his point of view when he meets a calm and
deliberate Genoese, or a serious-minded high school student. He brushes them
aside as “exceptions that prove the rule.” And, of course, if he meets someone
true to type, he stands triumphantly vindicated. “They’re all like that,”
he proclaims, having encountered an excited Latin, an ill-behaved
adolescent.
Hence, quite aside from the injustice which stereotypes do to others, they
impoverish ourselves. A person who lumps the person who lumps the into simple categories, who type-casts all labor leaders
as “racketeers, all businessmen as “reactionaries,” all Harvard men as “snobs,”
and all Frenchmen as “sexy,” is in danger of becoming a stereotype himself. He
loses his capacity to be himself, which is to say, to see the world in his own
absolutely unique, inimitable and independent fashion.
Instead, he votes for the man who fits his standardized
picture of what a candidate “should” look like or sound like, buys the
goods that someone in his “situation” in life “should” own, lives the life that
others define for him. The mark of the stereotype person is that he never
surprises us, that we do indeed have him “typed.” And no one fits this
straitjacket so perfectly as someone whose opinions about other people
are fixed and inflexible.
Impoverishing as they are, stereotypes are not easy to get rid of. The world we
typecast may be no better than a Grade B movie, but at least we know what to
expect of our stock characters. When we let them act for themselves in the
strangely unpredictable way that people do act, who knows but that many of our
fondest convictions will be proved wrong?
Nor do we suddenly drop our standardized pictures for a blinding vision of the
Truth. Sharp swings of ideas about people often just substitute one stereotype
for another. The true process of change is a slow one that adds bits and pieces
of reality to the pictures in our heads, until gradually they take on some of
the blurriness of life itself. Little by little, we learn not that Jews and
Negroes and Catholics and Puerto Ricans are “just like everybody else”--for
that, too, is a stereotype--but that each and every one of them is unique,
special, different and individual. Often we do not even know that we have let a
stereotype lapse until we hear someone saying, “all so-and-so’s
are like such-and-such,” and we hear ourselves saying, “Well--maybe.”
Can we speed the process along? Of course we can.
First, we can become aware of the standardized pictures in our heads, in other
people’s heads, in the world around us.
Second, we can become suspicious of all judgments that we allow exceptions to
“prove.” There is no more chastening thought than that in the vast intellectual
adventure of science, it takes but one tiny exception to topple a whole edifice
of ideas.
Third, we can learn to be chary of generalizations about people. As F. Scott Fitzgerald once wrote: “Begin with an individual, and
before you know it you have created a type; begin with a type, and you find you
have created--nothing.”
Most of the time, when we typecast the world, we are not in fact generalizing
about people at all. We are only revealing the embarrassing facts about the
pictures that hang in the gallery of stereotypes in our own heads.
From http://www.enterprisehornets.com/enterprisehornets.com/teachers/mr_curry/TRW/MFW%20Prejudice.htm